Reality is illusion while illusion is reality. Both of these opposites are part of the whole. Only the state of our mind determines what kind of world we live in. With this knowledge we have the power and freedom to create our own worlds.
By controlling ourselves, we control our world and play the reality we want. We know that with faith, will, and imagination we can create the most incredible things, we can achieve the most ambitious goals in life. It is possible to live so that life itself will be magic and art: boldly, freely, playfully and inspirationally.
We share this worldview through our creativity. We create high jewelry collections that encompass ICHIEN's vision and values.